Solutions For Professionals (B2B)

Building Personal Relationships with the Internet

Internet Technology can help you build and maintain better business relationships through the sending of personalized email and using your web site to keep in touch with thousands of acquaintances.

How can you best use technology to build relationships?

You can use

• Systematic Email programs to maintain personal contact
• Internet-based strategic partnerships to enter new markets
• Search engine optimization to bring prospective clients to your web site
• Compelling web site content and functionality that encourages anonymous visitors to contact you
• Tracking technology to better understand marketing leads and develop better follow up strategies

To learn more, take a look at the following tutorial: An Introduction To Internet Relationship Marketing

Next: Use Email To Keep In Touch

Articles in this section:

• Use Email To Keep In Touch
• Find And Evaluate Strategic Partners
• Web Site As Marketing Tool
• Compelling Web Sites Build Trust
• Use Technology To Evaluate Leads